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About The Client

Fettes and Rankine Engineering (fr-engineering.com) is a premier marine engineering specialist based in Aberdeen, serving the offshore and commercial maritime industries of Northeast Scotland. Founded in 1977 and accredited with DNV ISO 9001:2015, the firm has amassed extensive expertise in the repair, overhaul, and maintenance of a wide spectrum of marine assets. Specialising in high-performance diesel engines—including brands such as Yanmar, Volvo Penta, and Mercury—the company delivers critical technical support ranging from engine rebuilds and turbocharger refurbishment to bespoke fabrication and load testing.

Our digital and structural methodology centres on Technical Asset Reliability & Operational Integrity, ensuring the firm’s decades of marine expertise are reflected through a robust, clarity-driven interface…

Our Approach and Strategy

Service Hierarchy & Technical Architecture
The digital platform is engineered as a comprehensive Technical Hub, designed to manage the complexities of marine and offshore engineering. By categorising diverse specialisms - such as Turbocharger Refurbishment, Offshore Powerpacks, and Rescue Craft Hire - into distinct, logic-based sections, the site architecture ensures that vessel operators and offshore managers can quickly identify specific technical solutions. This structure reinforces the firm’s role as an all-encompassing engineering partner for the maritime sector.

Operational UX & Response Logic
We utilised a Reliability-First design philosophy, removing friction for clients requiring rapid maintenance or emergency repairs. The methodology focuses on clear pathways to technical specifications and parts supply, mirroring the firm’s commitment to minimising vessel downtime. By prioritising a clean, high-legibility interface, we ensured that the digital experience is as efficient and dependable as the engineering oversight provided in the workshop or offshore.

Compliance & Trust-Signal Calibration
In the high-compliance environment of offshore engineering, the platform is built to leverage authoritative trust signals. By prominently featuring DNV ISO 9001:2015 certification and technical partnerships with major engine manufacturers, the architecture validates the firm’s professional accountability. This approach fosters immediate confidence among commercial and industrial stakeholders, proving that every repair and overhaul meets the highest international safety and quality standards.

Multi-Sector Versatility & Logistical Scope
The platform is underpinned by an architecture that reflects the firm's broad operational range, covering Commercial, Industrial, and Leisure marine sectors. By integrating dedicated sections for Rescue Craft Hire and ATEX Compliant Powerpacks, we created a versatile digital environment that supports the brand's diverse business model. This technical foundation ensures that Fettes and Rankine remains a visible and trusted authority for complex maritime projects across the North East and beyond.